Turu.com.au partner benefits


As a Partner, you not only get access to your listings on turu.com.au you get access to an array of Partner Benefits to help grow your business.

View Pricing Options or Sign up today

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Exposure & visibility

  • Park photos, videos, features, local attractions & activities showcased and
    listed on Turu.com.au
  • Profiling partners via Adventure Group’s multi-platform network of global brands
  • Digital & print park directory distribution via Turu and Caravan World Year Book
  • Syndication of park content into Turu partner assets including Australian
    Geographic iPhone App
  • Co-operative media activity with State & Regional tourism bodies to drive
    measureable growth
  • Consumer marketing promotions, including Australia’s Favourite Parks
    supported by Woman's Day

Contact our partner team to discuss your marketing needs

Tracking tools

  • Telephone & email tracking tools to measure consumer enquiries
    Integrated online booking channel with instant consumer booking confirmation
  • Custom insights available around buyer behavior/path-to-purchase
  • Access to return-on-investment (ROI) reporting & case studies
  • Operational insights – missed calls, call duration, peak time
    analysis and customer call back data
Take the Partner Tour
TUru web tracking
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Targeted regional messaging

  • Engaging with target audiences (eg families, couples, Grampers, glampers, pet friendly & more)
  • Regional & sub-regional search preferences to highlight tourist
    destinations and localities
  • Promotion of local events, attractions & activities via partner listings &
    tailored destination content
  • Social media pushes via facebook and other platforms to showcase partner news
  • Promotion of partner package specials via home page presence and dedicated “deals” page

Engaging new consumers

  • National TVC campaign(s) attracting new consumers to the holiday
    park experience
  • Magazine advertisements and partner editorial features within major
    brands such as Womans Day, Take5, House & Garden and Caravan
  • Multi-channel digital marketing campaigns leveraging targeted email distribution, website banners and cross platform promotions/
Rawsnsley Park

Marketing tools & insights

  • Provision of marketing data, tools and insights to provide industry trends & benchmarks
  • Access to photography, video, content and search marketing expertise to improve your turu partner listing and enhance your own marketing collateral
  • Distribution of key consumer trends and metrics to enable partners to make considered business decisions to optimise occupancy rates and yield management.

View partner pricing options